CAPTIVATE

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The Mere Exposure Effect
Repetition doesn't spoil the prayer
RECIPROCITY
"I saw that" - Karma
2
The Contrast Effect
“What good is the warmth of summer, without the cold of winter to give it sweetness.” - John Steinbeck
The Unfinished Journey
Don't you hate it when people don't finish their...
The Fresh Start Effect
Beyond January 1st: Harnessing the Power of New Beginnings

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Social Proof
The greater the number of people who find any idea correct, the more the idea will be correct - Robert B. Cialdini
ANCHORING
Hello Readers, Welcome to the latest edition of CAPTIVATE! If you're new, welcome. Every month, we bring you one tip to improve your communication…
Improv
Those who have learned to collaborate and improvise have prevailed. — Charles Darwin
Introverts vs Extroverts
Hello Readers, Welcome to the latest edition of CAPTIVATE! If you're new, welcome. Every month, we bring you one tip to improve your communication…
THE PRIMING EFFECT
Hello Readers, Welcome to the latest edition of CAPTIVATE! If you're new, welcome. Every month, we bring you one tip to improve your communication…
1
STATUS QUO BIAS
Hello Readers, Welcome to the latest edition of CAPTIVATE! If you're new, welcome. Every month, we bring you one tip to improve your communication…
CAPTIVATE
CAPTIVATE
Welcome to CAPTIVATE! Once a month, we will bring you one tip to improve your communication skills through the power of persuasion, negotiation and storytelling.
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